Generic Man

Who is the generic man?

The generic man is created for someone who does not need branding and logos to make them feel confident or stylish. They are secure in themselves, regardless if they’re a CEO or an ad agency intern, there’s no need for other’s approval. They understand the significance of quality construction and clean, simple, refined lines, knowing how to use them to their advantage.

The generic man is confident enough in them self to accept simplicity.

From the generic man site.

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